Education & EdTech Marketing
Marketing for schools, universities, online course creators, and education technology companies.
Enrollment Marketing for the Digital-First Student
Today's students research schools, courses, and programs entirely online before ever stepping foot on campus. Nativz builds education marketing programs that capture prospective students at every stage of the enrollment funnel — awareness campaigns on social media, paid search for high-intent enrollment queries, virtual tour content, and website experiences optimized for application completion.
“We don't run campaigns. We build marketing systems that compound over time.”
The Nativz Philosophy
Industry Challenges
Enrollment Competition
Competing for students against other institutions, online alternatives, and changing attitudes toward education.
Multi-Audience Communication
Marketing to students, parents, and career changers simultaneously with different messaging and channels.
Seasonal Enrollment Cycles
Aligning marketing campaigns with application deadlines, enrollment windows, and academic calendars.
Digital Transformation
Adapting marketing strategies for hybrid and online programs alongside traditional campus experiences.
Alumni Engagement
Building alumni networks and engagement that support fundraising and student recruitment.
Our Solutions
Enrollment Advertising
Multi-platform campaigns targeting prospective students with compelling reasons to apply.
Student-Focused Social Content
Authentic campus life, student success stories, and program showcase content for social platforms.
Virtual Campus Content
Video tours, program overviews, and faculty introduction content for digital-first research.
Enrollment-Optimized Websites
Website experiences designed to move prospects from interest to application completion.
Real Work, Real Results
See examples from our top-performing social campaigns across client brands.
Frequently Asked Questions
Services for This Industry
Advertising & Paid Media
Algorithm-optimized paid media across Meta, Google, TikTok, CTV, and programmatic channels. Creative-as-targeting for the Andromeda era.
Learn moreSocial Media Management
Full-service organic content strategy, community management, and algorithm-optimized posting across every major platform.
Learn moreContent Production
One film day. One month of content. Video, photography, UGC, short-form, and motion graphics produced at creative volume.
Learn moreWebsite Development
High-performance websites built on modern architecture. Next.js, Shopify, WordPress, headless CMS, and custom web applications.
Learn moreIncrease Enrollment and Engagement
We understand the enrollment funnel and how to reach students, parents, and lifelong learners.